Participating in our ambassador program means that you accept these terms fully.

Please note that failure to comply with these terms and conditions could result in your relationship being terminated and/or any commissions earned being reversed. 


Literally Pretty offers


  • Up to 10% commission on all referred sales (but not including p&p charges or VAT)
  • 30-day cookies*
  • Exclusive codes
  • Affiliate newsletter with tips, news and the latest offers
  • Last referrer gets the commission
  • Cross-device tracking enabled


*This is the average cookie period; however, this may vary depending on your website's functionality.


Literally Pretty Ambassador Programs



  • Must have an Instagram and/or TikTok account. Active on social media platforms (Instagram, TikTok, Facebook ,Snapchat, Pinterest). These platforms will likely be where you promote your code the most successfully
  • Accounts should be personal accounts, not for a business
  • If under 18, MUST have a parent/guardian’s permission to receive commission payments through PayPal
  • Applicant must be over 16 years old
  • Have passion for your own style
  • Post in English




  • Ambassadors will receive a referral link and/or a discount code that they can share with their friends, family, classmates, or followers. 
  • For every time someone uses your referral link or discount code, you will receive a commission (aka a percentage of the money earned). The commission rate depends on the program you participate in.
  • Payments will be sent to you through PayPal, so make sure you have an account set up before applying.
  • You can choose to leave or discontinue promoting your code at any point.
  • All applicants must be approved to participate in this program and affiliate agreement must be signed before the promotion starts.
  • Literally Pretty will not notify applicants if their applications are not approved.


Recommended Posts


INSTAGRAM: Instagram story or feed post showing or telling your followers about our products and your referral link/coupon code (Tag @Literally_Pretty_Official on insta and mention your code in the caption or comments!)

TIKTOK: TikTok video showing our products. 



  • See general requirements
  • ANYONE can apply
  • Applications will be approved by Literally Pretty only if they follow the general requirements and terms and conditions.


All applicants must be approved to participate in this program and affiliate agreement must be signed before referral links, coupons are generated and any promotion starts.


Commission, perks and posting requirements


  • 10% commission from each referred purchase through your affiliate link
  • 10% commission from each referred purchase through your coupon code - in this case, customer also gets 10% off*
  • There are NO posting requirements, but in order to get commission, you will need to draw your friends’ and followers’ attention to your code

*Commission will be calculated after deducting total discount from the order. Reduced affiliate commission proportional to the discount percentage.






  • See general requirements
  • At least 3,000 Instagram followers (may be negotiated)
  • Good engagement rate (at least 10% - may be negotiated)
  • Posting high-quality photos
  • High-Quality feed aesthetic


All applicants must be approved to participate in this program and affiliate agreement must be signed before referral links, coupons are generated and any promotion starts.


Commission, perks and posting requirements


  • 10% commission from each referred purchase through your affiliate link
  • 10% commission from each referred purchase through your coupon code - in this case, customer also gets 10% off
  • Free product to start
    • You must post 1 tagged Instagram feed post AND 1 reels post or Tiktok with the free product. Required post must be completed within 14 days of receiving products.
    • Send any pictures/videos of product taken to
  • You may promote your code as much as you would like after completing requirements.
  • You may choose to leave the program at any point after completing free product requirements. Literally Pretty may discontinue ambassador partnership at any point.






  • See general requirements
  • At least 10k Instagram followers (may be negotiated)
  • Good engagement rate (about 10% but may be negotiated)
  • Posting high-quality content
  • Nice Instagram feed/Tiktok aesthetic and good looking, polished posts and videos


All applicants must be approved to participate in this program and affiliate agreement must be signed before referral links, coupons are generated and any promotion starts.


Commission, perks and posting requirements


  • 10% commission from each referred purchase through your affiliate link
  • 10% commission from each referred purchase through your coupon code - in this case, customer also gets 10% off
  • 2 free products to start
    • You must post (per product) 1 tagged Instagram feed post AND 2 reels posts or 2 TikTok videos with the free product. Required post must be completed within 14 days of receiving products.
    • Send any pictures/videos of product taken to 
  • You may promote your code as much as you would like after completing requirements.
  • You may choose to leave the program at any point after completing free product requirements. Literally Pretty may discontinue ambassador partnership at any point.
  • Influencers may be sent more free products out periodically
    • If free products are sent, influencers will be required to make tagged Instagram feed post and 1-2 reels posts or 2 Tiktok showing the received product(s). These posting requirements must be completed within 14 days of receiving products.




All products available online at Literally Pretty eligible for commissions. When customers referred by you make a purchase, you earn a commission.


Literally Pretty reserves the right to decline commission on all returned goods.


Affiliates are only allowed to promote authorized codes that have been communicated by Literally Pretty, otherwise the commissions will be declined.


Applying to and participating in our Affiliate Program is completely free. We do not impose an application fee or a minimum sales quota.


Commission payments are issued monthly. If commissions from you do not exceed $25 during the month, the commission will accrue and appear in the subsequent month.


You are responsible for any taxes associated with commission fees.


Order Processing


We reserve the right to reject orders that do not comply with any and all requirements that we periodically may establish.


We will be responsible for all aspects of order processing and fulfillment. Among other things, we will prepare order forms, process payments, cancellations, and returns, and handle customer service.


The form, content and frequency of the reports may vary from time to time at our discretion. You hereby agree not to disclose the information contained in these reports to any third party without prior written consent from Literally Pretty.


Referral Fees


We will pay you referral fees on certain product sales to customers.


For a product sale to be eligible to earn a referral fee, the customer must follow your Special Link to our Site, select and purchase the product using our online ordering system, accept delivery of the product at the shipping destination, and remit full payment to us ("Qualifying Purchase").


We will not, however, pay referral or other fees on any products that are subsequently purchased after the customer has reentered the site other than through a Special Link from you, even if the customer previously followed a Special Link from your Site to our Site.


You may not purchase products during sessions initiated through your Special Links for your own use, resale, or commercial use of any kind.


This includes orders for customers or on behalf of customers or orders for products to be used by you or your friends, relatives or associates in any manner.


Such purchases may result, in our sole discretion, in the withholding of referral fees and the termination of this Agreement.


Referral Fee Payment


Because our products are made on demand and some by hand, all commissions will be validated within a 45-day period (which includes production time + shipping time and 14 days return window).


We will pay referral fees on a monthly basis.


However, if the referral fees payable to you for any calendar month are less than $25, we will hold those referral fees until the total amount due is at least $25 or until this Agreement is terminated.


You agree and acknowledge that the referral fees you earn will be in amounts established by us and posted on our Affiliate Site.


We reserve the right to modify the Referral Fee Schedule at any time in our sole discretion upon prior notice to you.


The referral fees shall be calculated as a percentage of "qualifying revenues," which are revenues derived by us from Qualifying Purchases, excluding revenues derived from and costs associated with shipping, handling, gift-wrapping, taxes, service charges, credit card processing fees, bad debt and promotional discounts as advertised.


We will have no obligation to pay you referral fees if you fail to properly format the referral links on your social accounts or website, including to the extent that such failure may result in any reduction of commission amounts that would otherwise be paid to you under this Agreement.





In connection with your participation in the Program, you agree to comply with all applicable laws, ordinances, rules, regulations, orders, licenses, permits, judgments, decisions and other requirements of any governmental authority that has jurisdiction over you, including without limitation laws (federal, state or otherwise) that govern marketing e-mail, telephone calls and text messages.




The affiliate must clearly display that they get commission after every validated purchase.


  • Disclosures must be located as close as possible to the claims.
  • Disclosures should be placed above the fold; scrolling should not be necessary to find the disclosure. (e.g., the disclosure should be visible before the jump).
  • Pop-up disclosures are prohibited.


You shall comply with all FTC guidance and regulations related to advertising disclosure requirements. For more information about FTC disclosure requirements, please review the FTC's "Dot Com Disclosures" Guidelines at; and the FTC's Endorsement Guidelines at




Affiliates are requested to make every effort to maintain Literally Pretty’s most current pricing information in their promotions.




Promotion on Facebook, Twitter, and other social media platforms is permitted following these general guidelines:


  1. You are allowed to promote offers to your own lists; more specifically, you are welcome to use your Affiliate links on your own Instagram, Tik tok, Facebook, Twitter, etc. pages. For example: You may post, "25% off sale at through Wednesday with code LP25."
  2. You ARE PROHIBITED from posting your Affiliate links on Literally Pretty’s Facebook, Twitter, etc. company pages in an attempt to turn those links into Affiliate sales.
  3. You ARE PROHIBITED from running advertisements on our social media platforms using the Trademarked Terms.




If you promote our coupon codes, you must adhere to our Coupon Guidelines as follows or you will be subject to removal from the Program:


  1. You may ONLY advertise coupon codes that are provided to you through the Affiliate Program or that are displayed on our public website(s).
  2. You may ONLY display coupons in their entirety with the full offer, valid expiration date and code.
  3. You may NOT post any information about how to work around the terms and conditions of a coupon/promotion (e.g., describing how existing customers can qualify as a first time customer to benefit from an offer to first time customers only).
  4. You may NOT use any technology or technique that conceals or obscures the coupon code such that only an Affiliate click will reveal the code(s).
  5. You may NOT advertise coupon codes obtained from our non-Affiliate advertising materials, e-mail marketing materials, paid search campaigns, or any other marketing or campaign.
  6. You may NOT give the appearance that any offer requires clicking from your website in order to redeem. For example, if all items over $100 on our website have free shipping, you may not turn this into an offer that implies that the customer must click from your website to get this deal.
  7. Google Shopping Ads - Please note that bidding on Bing and Google Shopping is not permitted by affiliates (see PPC ads below)
  8. You may NOT send out a series of spammy unsolicited emails.
  9. Under no circumstances are affiliates allowed to surreptitiously use i-frames to set cookies onto a user’s computer.
  10. Affiliates may not put the Mood Booster Shoes website into frames or use masked URLs.



Discount codes /Coupons


Affiliates may only use discount codes which have been supplied exclusively to them by Literally Pretty directly.


Please note that use of any promotional/voucher codes that haven’t been issued to you by Literally Pretty, will result in the commission being declined. This includes voucher codes that were exclusively given to another affiliate or codes from other online sources.


If a discount code has been issued to affiliates and it has an expiry date the affiliate must clearly display the expiry date of this discount so that the user can decide whether they want to go ahead and click the affiliate link.


This notification must be located right next to the expired discount code. The font size must be no smaller than the body text and the color used must contrast clearly with the background. It is not acceptable for the notification to be displayed a significant distance from the expired code.

Commission will be calculated after deducting total discount from the order. Reduced affiliate commission proportional to the discount percentage.


PPC ads


Bidding on Bing and Google Shopping is NOT permitted by affiliates including:


  • Using the Literally Pretty brand in ad title – Not Allowed
  • Using the Literally Pretty brand in ad text – Allowed
  • Bid on the brand term “Literally Pretty” – Not Allowed
  • Bid on misspellings or extensions of the brand – Not Allowed
  • Bid on Literally Pretty brand + generic terms (eg “Literally Pretty Shoes”) - Not Allowed
  • Bid on the advertisers URL www. – Not Allowed
  • Show adverts on competitors’ brands – Not Allowed
  • Please note affiliates are NOT allowed to bid on any variations of the brand name Literally Pretty.
  • Literally Pretty and common misspelling should be added as negative terms to all affiliate paid search campaigns.



If you have your own website/blog


1. Using the Literally Pretty brand term in the sub folder of the display URL (eg – Not Allowed


2. Using the Literally Pretty brand term in the sub domain of the display URL (eg www. – Not Allowed


3. Using the Literally Pretty brand or a misspelling of the Literally Pretty brand in the display URL – Not Allowed


Affiliates may not


  1. Infringe on our or any anyone else’s intellectual property, publicity, privacy or other rights.
  2. Violate or be used to violate any law, rule or regulation.
  3. Contain any content that is threatening, harassing, defamatory, obscene, harmful to minors, or contains nudity, pornography or sexually explicit materials.
  4. Contain any viruses, Trojan horses, worms, time bombs, cancelbots, or other computer programming routines that are intended to or may damage, interfere with, surreptitiously intercept or expropriate any system, data, or personal information.
  5. Contain software or use technology that attempts to intercept, divert or redirect Internet traffic to or from any other website, or that potentially enables the diversion of Affiliate commissions from another website.
  6. Attempt to interfere with, harm, reverse engineer, steal from, or gain unauthorized access to our website, user accounts, or the technology and equipment supporting our website.
  7. Violate any of our policies.
  8. Making exaggerated or untrue claims about our product
  9. Disregarding our brand’s voice and identity
  10. Using other credit cards to make purchases via your affiliate link
  11. Sending fake traffic to our page
  12. “Cookie-stuffing” or secretly dropping cookies (affiliate link trackers) into a user’s computer without their knowledge
  13. Affiliates are not allowed to add their referral links and coupon codes to discount code / voucher code websites.




You are solely responsible for all materials you use to promote our products, ensuring that materials posted by you do not violate or infringe upon the rights of any third party (including, but not limited to, copyrights, trademarks, privacy or other personal or proprietary rights); ensuring that materials posted by you are not libelous or unlawful, or do not violate any provision of this Agreement, and are in compliance with all applicable national, state, regional and local laws and regulations.



Commissions will be declined


  • Order canceled
  • Item was returned
  • Customer failed credit check
  • Breach of program terms
  • Duplicate order
  • Item was out of stock




Customers who buy products through this Program will be deemed to be our customers.


Accordingly, all Literally Pretty rules, policies and operating procedures concerning customer orders, customer service, and product sales will apply to those customers. We may change our policies and operating procedures at any time. For example, we will determine the prices to be charged for products sold under this Program in accordance with our own pricing policies. Product prices and availability may vary from time to time. We will use commercially reasonable efforts to present accurate information, but we cannot guarantee the availability or price of any particular product.


We will own all right, title and interest (including all intellectual property rights) in and to all information that is created or collected in connection with this Agreement, including, without limitation, (a) any contact information collected from any customer who enters the Literally Pretty Site from a link from you ("Affiliate Customers") and (b) any information regarding click-through rates or product purchases by Affiliate Customers ("Sales Information").


Relationship of Parties

Both of us are independent contractors, and nothing in this Agreement will create any partnership, joint venture, agency, franchise, sales representative, or employment relationship between us. You will have no authority to make or accept any offers or representations on our behalf. You will not make any statement, whether on your Site or otherwise, that reasonably would contradict anything in this Section.


Brand Ambassador grants to Literally Pretty the irrevocable right and permission to use, reproduce, publish, distribute, display, broadcast, exhibit and/or in any other way use Brand Ambassador’s image, photograph, actual and/or paraphrased statements regarding Literally Pretty’s products, in whole or in part, altered, modified and/or adapted in any manner and without restriction of any kids, worldwide, in perpetuity and royalty-free, for any purpose whatsoever, including without limitation for the purpose of advertising, publicity, promotion, and/or other marketing for Company and/or the work, in all media now known or hereafter developed (including without limitation in social media).

No Right of Approval: Brand Ambassador hereby irrevocably waives any and all right to inspect and/or approve Literally Pretty’s use of the work and/or Brand Ambassador’s likeness, including without limitation any text, image and/or other creative elements that may be used in connection with the work and/or Brand Ambassador’s Likeness.

Scope of Agreement

 This Agreement and the Referral Fee Schedule constitutes the entire agreement and understanding between us with respect to the subject matter of this Agreement and supersedes all prior or contemporaneous written or oral agreements or representations between us.




The term of this Agreement will begin upon our acceptance of your Program application and will end when terminated by either of us.


We reserve the right to terminate or revise the Program at any time, including by providing a change notice, a revised Agreement, or revised documentation of the Program.


Either you or Literally Pretty may terminate this Agreement at any time and for any reason, with or without cause, by giving the other party written or electronic notice of termination.


You are only eligible to earn referral fees on sales occurring during the term of this Agreement, and fees earned through the date of termination will remain payable only if the related orders are not canceled or returned.


We may withhold your final payment for a reasonable time to ensure that the correct amount is paid.


Upon termination of this Agreement, you will immediately remove any posted links, intellectual property or brand features of Literally Pretty.


Literally Pretty may withhold referral fees at termination if Literally Pretty, in its sole discretion, believes explicit provisions of this Agreement have been breached and such referral fees were earned in violation of this Agreement.


In addition to the right to terminate this Agreement, Literally Pretty shall be entitled, in addition to any and all remedies of law, to seek damages for breach of this agreement, made pursuant to the terms of this agreement.


Modification of terms and conditions


We reserve the right to change or modify the terms and conditions contained in this Agreement, at any time and in our sole discretion. Any changes or modifications will be effective upon posting of the revisions and notice of such changes to the Site.


Modifications may include, for example, changes in the scope of available referral fees, referral fee schedules, payment procedures, and Program rules.






You agree that we and our affiliates, employees, agents, partners and licensors will not be liable for indirect, incidental, special, consequential or exemplary damages (including loss of revenue, profits, goodwill, use or data) arising in connection with this agreement, the program, the documentation, our website, or the service offerings, even if we have been advised of the possibility of those damages; further, to the fullest extent possible by law, our aggregate maximum liability arising out of or in connection with this agreement, regardless of the cause of action (whether in contract, tort, breach of warranty, or otherwise), will not exceed the total fees paid or payable to you under this agreement in the twelve months immediately preceding the date on which the event giving rise to the most recent claim of liability occurred.




You agree to defend, indemnify, and hold harmless us and our affiliates, managers, officers, employees, agents, partners, and licensors from and against any claims, actions, or demands, including without limitation reasonable legal and accounting fees, alleging or resulting from any activity arising in connection with your use of our website or service offerings or that constitutes your breach of this Agreement.




We are a friendly bunch and we are happy to help with any questions you may have. All you have to do is just email us at


By participating in our affiliate program, you acknowledge that you have read this Agreement and agree to all its terms and conditions and agree that you will comply with the Affiliate Program Terms and Conditions.